Quick Take | Doctors beware
FROM THE PUBLISHER
The National Medical Commission’s latest guidelines for ethical promotion by doctors and hospitals have come not a day too soon. At a time the number of ways to influence an individual’s health choices is exploding, the norms bar medical practitioners and healthcare providers from using AI-made promos, celebrity endorsements and unproven claims. Doctors have been asked not to request clients for testimonials or recommendations posted on social media, something thankful patients usually do not think…
Original reporting by The New Indian Express. Some articles may require a subscription.